Guides
How a podcast business tracks cash flow week to week, explained
A podcast business tracks cash flow week to week by dating every dollar to the week it moves and comparing that weekly ledger against the plan.
Topic
podcast software and business metrics
Guides
A monthly KPI routine for a podcast business for a small operation
A podcast KPI routine tracks downloads, retention, revenue per episode, sponsor pipeline and cash weeks. Here is what to read monthly and what to fix.
Guides
Podcast software: buy order and the saving-versus-fee test
Buy podcast software in order, editing first, hosting second, sales third, and test each fee against the paid hours it removes before you subscribe.
Guides
Podcast finance and software: what the tools bill and what sponsors pay
What podcast editing software and hosting actually bill, how sponsor and programmatic rates are priced, and the cash gap between recording and payout.