Guides
Benchmarks every podcast owner should know
The podcast benchmarks worth tracking in 2027 are retention, completion, CPM, and cost per episode, each read against your own back catalog.
Topic
podcast analytics and benchmarks
Guides
Podcast audience analytics: what each dashboard counts
Podcast audience analytics: learn what Spotify, Apple and YouTube count, which metrics to track monthly, and where host exports and third-party tools fit.
Guides
Podcast analytics: matching each count to a decision
Podcast analytics that answer a decision: which count each dashboard reports, how to read hours per episode, what to check on platform statements.
Guides
Podcast revenue metrics: definitions, targets and traps
Podcast revenue metrics only help if you define each one, set a realistic target, and know the hidden trap in download numbers that makes it lie to you.